Building and Optimising Client Relationships

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Manage Client Relationships in a Volatile World

Ensure your approach to client relationship management is fit for purpose in changing times:

  • Analyse the environments in which your clients are operating and assess how far your offer matches their needs
  • Client out-reach. How to be pro-active and pre-emptive
  • Building loyalty. How to demonstrate you value your clients and the work they place with you
  • Beyond responsiveness. How to get on the front foot and take the lead in each client relationship
  • Conduct a structured analysis of key client relationships to identify threats you face and opportunities you can seize
  • Stakeholder analysis – know who the key people are in each key client organisation and plan how to keep them delighted with what you provide
  • Thought leadership. Come to your key clients with inspiration and ideas
  • Magic dust. Elevate your client management beyond the ordinary to the exceptional
  • Service review. Reanimate your formal and informal review channels and sharpen your listening
  • Give your clients evidence you care